Dino Paoli strengthens its presence in Asian countries and opens in Tokyo: Paoli Asia is born. The new Japanese headquarters is part of the international expansion project, through which the company intends to consolidate its presence in major global markets.
Paoli Asia is the culmination of a long-standing collaboration with Marco Staccioli and Takehiko Yamazaki, who have been Dino Paoli’s reference partners in Asian markets for years. “Our main sales channel to date is retailers. They are the ones who have allowed us to enter different markets and make us known around the world,” explains Dr. Federico Galloni, Commercial & Marketing Director of Dino Paoli. “We have built strategic partnerships based on trust, as was the case with Marco and Takehiko who have stood by our side for years and helped us grow in Asia. Thanks to them we have taken a big step forward in the development of our business activities. With Paoli Asia, in fact, we will be able to have an even more direct presence not only in Japan, but also in other countries such as Vietnam, the Philippines, Malaysia, Thailand, Cambodia, Laos, and South Korea.”
Success, that of Paoli Asia, is not long in coming. The first result comes from the Fuji Speedway, where Toyota recently used just such a Paoli impact wrench for the pit stop of its hydrogen car. “We are really proud of this. Toyota is writing the future of racing and the fact that they chose our impact wrenches makes us feel part of a great project: we couldn’t be more satisfied,” comments Dr. Galloni.
An important milestone also achieved thanks to Marco Staccioli and Takehiko Yamazaki’s long experience as dealers in motorsport. “Marco and Takehiko know the racing world very well, and over the years at our side they have become experts on Paoli products. This has allowed them to build, over time, an unprecedented wealth of credibility and reliability-a valuable asset that today allows us to establish ourselves in other sectors with the same solidity,” adds Dino Paoli’s Commercial & Marketing Director. The Reggio Emilia-based company, in fact, aims to become a supplier of reference for sales in Asia of impact wrenches and products for motorsport, automotive and industry.
With the Tokyo office, Dino Paoli thus adds a fundamental piece to the company’s international development project and is preparing to conquer the main Asian markets, bringing the excellence of Made in Italy everywhere in the world.